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6 Products to Reach 17 Million People

6 Products to Reach 17 Million People

Promo Marketing: “Across the country, more than 17 million people finish over 50,000 races every year. Whether it’s the Don’t Worry, Be Hoppy Run/Walk 5K in Waconia, Minn.; the Shudder Mudder in Corry, Pa.; or the New York City Marathon, people will come together en masse to challenge themselves in the support of a cause or community. Eighty-one percent of those nearly 50,000 races occur between March and October, so there is plenty of opportunity for you to remind these brave participants of their accomplishments—and, oh yeah, help you build your business in 2017.

Here are some of the best products for encouraging registration for the event, offering when participants receive their bib and start times before the event, giving immediately before the race, and distributing afterwards so participants can unwind and get ready for next year’s event.”

Products to offer to encourage registration:

25 oz. Tritan Sports Bottle

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Earbuds and Case

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Products to offer the day before the event (when participants receive their bib and find start times):

Microfiber Cloth

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Nylon Drawstring Backpack

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Items for immediately before the race:

Lip Balm SPF15 (USA MADE)

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Large Sunscreen Packet (USA MADE)

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Kristin is the Marketing Manager at Captiv8 Promotions. She's constantly keeping an eye out for the latest trends & newest products to share with Captiv8's community!