Lane Bryant’s #ImNoAngel Campaign Swag!
Posted on May 8, 2015 in Blog, Created by Captiv8
Lane Bryant launched a campaign targeted to real women in order to promote positive self image messages while also bashing what looks like Victoria’s Secret ads. They combatted the sexy ads with women of all body types to show the beauty that is in all women. With the hashtag #ImNoAngel, the campaign will empower women to love their body and radiate self confidence. For the campaign, Captiv8 made 1k custom tee’s that were worn by women on board with the movement Lane Bryant is trying to promote. The shirts were simple and sleek with a fitted style and the hashtag printed on the front.
Lane Bryant ad
