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Chinese Company Tries Umbrella-Sharing Program& Ends Up Giving Away 300,000 Umbrellas Instead
July 13, 2017Promo Marketing: “Let’s look at an idea purely in a vacuum. Don’t worry about logistics or any other variables...
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KFC Is Really Going All-In on Branded Merchandise
July 12, 2017Promo Marketing: “Fried chicken and merchandise—it might not make a lot of sense to you, but Kentucky Fried Chicken...
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The Anatomy of the Male Romper
June 30, 2017FPS Apparel: “Male rompers have taken social media by storm these past couple weeks, making everyone ask the same...
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Amazon Just Got One Step Closer To Crushing America’s Biggest Clothing Stores
June 21, 2017Business Insider: “Amazon just got one step closer to dominating department stores in clothing sales. The ecommerce giant launched a new...
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The U.S. Open Has Some Killer Promotional Merchandise
June 14, 2017Promo Marketing: “Tomorrow, one day shy of seven years since the United States Golf Association named it the host site,...
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You’ve Seen Fidget Spinners Everywhere. Here’s How They Went Viral…
June 9, 2017INC: “The fidget spinners trend took over the U.S. as some experience love: quickly, deeply, and very unexpectedly. And just...
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NYC Subway Bans Dogs Unless They Fit Into a Bag & New Yorkers’ Solution is Hilariously Clever
June 7, 2017JustSomething: “New York City Subway decided to implement a new rule which entails the prohibition of dogs on the...
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Global Music Merch Biz Grew to $3.1 Billion in 2016
May 24, 2017Billboard: “A new study says music merchandise grew by 9.4% year-over-year. Music merchandising retail sales was one of the...
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Seriously, What’s Up With These Fidget Spinners?
May 10, 2017Promo Marketing: “Are fidget spinners this generation’s pogs? By that, I mean they are a fad toy that one...