Promo Marketing: “Ah, the fall. It’s hard to believe that we’re a few weeks away from pumpkin spice lattes, cozy sweaters and the Instagram influx of apple-picking photos. For those in the apparel world, that also means it’s time to dive deep into the fall apparel trends making an impact. Thankfully, we have Supreme to do the work for us with its fall/winter lookbook.
The New York streetwear company has a major cult following and unveiled its Fall 2018 collection this week. Pieces will start to be released later this week, and will inevitably sell out in seconds. Because the company tends to be on the brink of all the next big trends, we’re pretty confident in saying these looks will be in demand.
Here’s the trends to pay attention to:
1. Varsity Jackets
No longer is the letterman jacket reserved for high school football players. Instead, a clean logoed varsity jacket is the latest must-have fall outerwear.
2. Logo Fleece Jackets
Great news for promotional apparel suppliers and distributors: The logo jacket is a key trend this fall.
3. Graphic Tees
Supreme is teaming up with Madonna for its fall collection, and these graphic tees prove the trend isn’t going anywhere.
4. Flannel Shirts
You heard it here first: Supreme says flannel isn’t going anywhere. (Hmm, where have we heard that before?)