CLIF Bar just released their newest bar, the Organic Trail Mix Bar, coming in Dark Chocolate and Fruit & Nut. CLIF describes the creation of the new bar as this:
CLIF® Organic Trail Mix Bar is made for mixing it up and discovering all the good stuff the day has to offer. Combining simple and organic ingredients that are good for both our bodies and the planet, our trail mix bar comes in flavors for just about every occasion no matter where the trail takes you.
Not only is the bar delicious and worth the hype, the dark chocolate bar has 3g of Fiber and the fruit and nut bar has 4g of Fiber and both are gluten free. In order to promote the release of the new bar, CLIF came to Captiv8 with ideas on how to showcase their new bar through promotional products. Captiv8 designed and created weekend getaway bags that include wood tone sunglasses, lip balm/sunscreens and playing cards, along with office drop boxes which are filled with post its, wooden desk cubes and pencils. All products have the CLIF Bar logo and hold the adventure/natural theme. Of course, all recipients of the promotional set received samples of the new bars, keeping them fully energized throughout the long work day. Word got out fast about the new bars thanks to the custom CLIF Bar set, so let Captiv8 know if your newest product or brand needs widespread awareness!