In today’s world in order to keep up with everyone else you must be up to date on all things social media. It is imperative that your company is up date and in the know will all social media outlets. Although they may seem like a hassle, it is extremely beneficial to use it. Simple and fun, social media can by done by anyone.
A great way for potential clients to see what your company is up to is by keeping your social media outlets as recent as possible. Introducing a great way to maintain your company profile: Pinterest. With over 70 million users, Pinterest is a great way for people to look for products and become inspired. The social network site allows for companies to upload products that link to their own personal websites.
In the article, “How to Make Your Company Pinterest Account Stand Out,” author Meredith Wood discusses how Pinterest’s popularity is beneficial to you and your company. Wood lists five tips to help make your page stand out.
1.Be Descriptive When Naming Your Boards: The more detailed you name your boards, the easier it is for it to come up in searches.
2.Choose one of your best photos or most popular products to use as the cover photo for your board: Putting your most popular product as the cover of your board will surely grab people’s attention.
3.Keep things simple: Create a theme for your photos and categorize products.
4.Use other social media networks to direct others to your Pinterest: Linking other social media accounts to your Pinterest page attracts more attention to your company.
5.Sponsor a contest that requires people to share images of and links to your products and services via Pinterest: Not only does this promote your company, but it also directs traffic to your social media networks.
Pinterest is a great tool to have, and for those of you who already have accounts, check out Captiv8’s Pinterest page! Each board is filled with awesome and fun products that are sure to catch your attention. Happy pinning!
