(promomarketing)
No matter how big or small the brand and/or company is, it is imperative to treat your client in the best possible manner and protect their good name. Recently in an article by Rick Brenner, featured in Promo Marketing, addressed the topic of protecting your client’s name. It mentioned a case in 2010 where grocery chains Winn Dixie and Publix were in the public eye negatively. Investigative reporters from the Tampa Tribune purchased two dozen reusable grocery bags, the same bags that were handed out in the grocery stores. The reporters had the bags tested in a lab for toxic metals and lead. Some of the bags, however, tested high so the reporters ran a story on it. Although not all of the bags had high lead or metal content, the fact that there was even a trace of it caused a problem. The story ran leading to bag recalls.
The promotional products industry deals with the world of product safety and responsible sourcing. Here at Captiv8 we keep up with all testing and coding possible. We want to give you a product that we know is safe and something we stand behind. Let us help you create a custom product that is good to use and reliable.
